Skip to content
  • Happy Health
  • Happy Mindset
  • Animal Wonders
  • About Us
    • Team
  • Subscribe
Menu
  • Happy Health
  • Happy Mindset
  • Animal Wonders
  • About Us
    • Team
  • Subscribe
Happy News

UK’s Bold Ban Could Prevent 20,000 Obesity Cases

The United Kingdom has implemented a sweeping nationwide ban on junk food advertising starting Monday, prohibiting foods and drinks high in fat, salt, and sugar from appearing on television before 9pm and banning them completely from online platforms at any time. The crackdown applies to products considered the biggest drivers of childhood obesity including soft drinks, chocolates, sweets, pizzas, ice creams, some breakfast cereals, sweetened bread products, and even certain main meals and sandwiches, though plain oats, most porridge, muesli and granola remain exempt unless they contain added sugar, chocolate or syrup. NHS data reveals that almost one in 10 reception aged children are now living with obesity while one in five children have tooth decay by age five, with obesity costing the NHS more than 11 billion pounds every year and evidence showing that children’s exposure to unhealthy food advertisements directly influences their eating habits from a very young age. The government estimates this advertising ban will prevent around 20,000 cases of childhood obesity, with decisions over banned products based on a scoring tool that balances nutrient levels against saturated fat, salt and sugar content. Fast food firms can still advertise using their brand names and logos like the PepsiCo logo or McDonald’s arches, meaning larger companies with big marketing budgets may be less affected than smaller businesses that rely on product specific education campaigns.

The Food and Drink Federation said manufacturers have been voluntarily abiding by the new restrictions since October and remain committed to working in partnership with the government to help people make healthier choices, noting that their members’ products now contain a third of the salt and sugar and a quarter of the calories compared to ten years ago. Katherine Brown, professor of behavior change in health at the University of Hertfordshire, called the ban long overdue and a move in the right direction while emphasizing that children are highly susceptible to aggressive marketing of unhealthy foods, and urged the government to make nutritious options more affordable, accessible and appealing alongside these advertising restrictions.

Source: https://www.bbc.com/news/articles/cq5y2vzlyldo

PrevPreviousLeonardo’s Genetic Secret Hidden In His Art
NextPeople Are Moving Across The Country For THIS CafeNext

Recent Articles

Happy News

Communities Across America Are Banning AI Data Centers And The Number Just Jumped From 8 To 78

May 10, 2026

According to the U.S. Data Center Moratorium Tracker, communities across the country have been pushing back against the rapid expansion of AI data centers with growing success, with the number of active bans and moratoriums jumping from just 8 in May 2025 to 78 today, including 50 active restrictions and

Read More
Happy News

An Alaska Animal Shelter Lets You Borrow A Dog For 48 Hours And It Is Leading To More Adoptions

May 10, 2026

The Anchorage Animal Care and Control shelter in Alaska launched a program in spring 2025 called Tails on Trails that has since become one of the most talked-about shelter initiatives in the country, pairing volunteers with a shelter dog for 48 hours and sending them out to explore the trails

Read More
Happy News

Scientists Gave Monkeys A Reward-Free Video Game And They Played Nearly 100 Rounds Anyway

May 10, 2026

Researchers at Kyoto University’s Institute for the Evolutionary Origins of Human Behavior set out to test whether curiosity in Japanese macaques follows the same pattern observed in humans, and what they found should resonate with anyone who has ever gone down a late-night internet rabbit hole for no practical reason

Read More
« Previous Next »
  • Privacy Notice
  • Accessibility Notice
  • Do Not Sell or Share My Personal Information
  • Unsubscribe
  • Terms and Conditions
  • Privacy Policy
  • Privacy Notice
  • Accessibility Notice
  • Do Not Sell or Share My Personal Information
  • Unsubscribe
  • Terms and Conditions
  • Privacy Policy
Copyright © 2026 HappyNews.