Skip to content
  • Happy Health
  • Happy Mindset
  • Animal Wonders
  • About Us
    • Team
  • Subscribe
Menu
  • Happy Health
  • Happy Mindset
  • Animal Wonders
  • About Us
    • Team
  • Subscribe
Happy News

UK’s Bold Ban Could Prevent 20,000 Obesity Cases

The United Kingdom has implemented a sweeping nationwide ban on junk food advertising starting Monday, prohibiting foods and drinks high in fat, salt, and sugar from appearing on television before 9pm and banning them completely from online platforms at any time. The crackdown applies to products considered the biggest drivers of childhood obesity including soft drinks, chocolates, sweets, pizzas, ice creams, some breakfast cereals, sweetened bread products, and even certain main meals and sandwiches, though plain oats, most porridge, muesli and granola remain exempt unless they contain added sugar, chocolate or syrup. NHS data reveals that almost one in 10 reception aged children are now living with obesity while one in five children have tooth decay by age five, with obesity costing the NHS more than 11 billion pounds every year and evidence showing that children’s exposure to unhealthy food advertisements directly influences their eating habits from a very young age. The government estimates this advertising ban will prevent around 20,000 cases of childhood obesity, with decisions over banned products based on a scoring tool that balances nutrient levels against saturated fat, salt and sugar content. Fast food firms can still advertise using their brand names and logos like the PepsiCo logo or McDonald’s arches, meaning larger companies with big marketing budgets may be less affected than smaller businesses that rely on product specific education campaigns.

The Food and Drink Federation said manufacturers have been voluntarily abiding by the new restrictions since October and remain committed to working in partnership with the government to help people make healthier choices, noting that their members’ products now contain a third of the salt and sugar and a quarter of the calories compared to ten years ago. Katherine Brown, professor of behavior change in health at the University of Hertfordshire, called the ban long overdue and a move in the right direction while emphasizing that children are highly susceptible to aggressive marketing of unhealthy foods, and urged the government to make nutritious options more affordable, accessible and appealing alongside these advertising restrictions.

Source: https://www.bbc.com/news/articles/cq5y2vzlyldo

PrevPreviousLeonardo’s Genetic Secret Hidden In His Art
NextPeople Are Moving Across The Country For THIS CafeNext

Recent Articles

Happy News

Eating Eggs Regularly May Cut Alzheimers Risk By Up To 27 Percent

May 9, 2026

A new study from Loma Linda University Health has found that adults 65 and older who eat eggs regularly have a significantly lower risk of developing Alzheimer’s disease, with people who consumed at least one egg per day for five or more days a week showing up to a 27

Read More
Happy News

Birdwatching Among Gen Z In Britain Has Grown By Over 1000 Percent Since 2018 And The Reasons Why Are Beautiful

May 8, 2026

Birdwatching has quietly become one of the fastest-growing hobbies among young people in Britain, with new research from the Royal Society for the Protection of Birds finding that nearly 750,000 people aged 16 to 29 now birdwatch regularly, a staggering increase of more than 1,000 percent since 2018. The study

Read More
Happy News

Meet The Record Holders Who Prove That Age Is Genuinely Just A Number

May 8, 2026

Guinness World Records has published a new feature celebrating some of the most extraordinary older athletes on the planet, a collection of record holders that makes a compelling case that age really is just a number. Leading the group is Mathea Allansmith of Hawaii, born in 1930, who took up

Read More
« Previous Next »
  • Privacy Notice
  • Accessibility Notice
  • Do Not Sell or Share My Personal Information
  • Unsubscribe
  • Terms and Conditions
  • Privacy Policy
  • Privacy Notice
  • Accessibility Notice
  • Do Not Sell or Share My Personal Information
  • Unsubscribe
  • Terms and Conditions
  • Privacy Policy
Copyright © 2026 HappyNews.